BLOG.
Here you’ll find an extensive library of free digital marketing and social media resources that cover a wide variety of topics to keep you updated on what’s happening online and in your feed.
What makes for a good website?
In today's digital age, a well-designed website is a non-negotiable for businesses.
A good website not only attracts visitors, but ideally converts them into loyal customers.
Here are just some of the key success factors for an effective online presence…
Reel Ideas: for product and service-based businesses
We all love watching Reels, but it’s a different story when it comes to actually creating them…
But for many of us, the hard part isn’t so much putting them together (that’s the fun bit!), but actually coming up with an engaging concept that your audience will love (and hopefully help you go viral).
Keep reading…
FREE DOWNLOAD: Content Template
Keen to get your content planned out ahead of time rather than doing it as you go? We recommend using a Content Template - and we just happen to have one you can use - FOR FREE! This is the exact template we use when creating content for our clients and it’s super simple to use.
The pros and cons of the key social media platforms
When it comes to social media, 6 platforms have risen to prominence: Facebook, Instagram, TikTok, Twitter, Pinterest and LinkedIn. Whether you’re just starting out in business or embarking on an overhaul of your brand’s current social mix, you may be wondering which platform your business needs to be on to maintain its relevance with your target market.
How to use your customer reviews to create content
Reviews are one of your greatest assets as a business owner, but have you ever wondered how you can use them as content that actually drives brand awareness, loyalty and ultimately sales?
How to create an effective Instagram Bio
On the surface, an Insta bio might seem trivial, but there’s a lot that’s riding on its presentation and execution. Your bio is the first thing audiences see when they land on your profile, so it really needs to grab them from the first character.
What makes for an attention-grabbing bio?
We’ll show you, here…
The analytics you should be looking at
Platforms like Instagram and Facebook offer fantastic insights and analytics to help you understand your audience better. But with all the available metrics to analyse, which ones are important and which ones can you overlook? We show you which ones to track and which ones are actually getting in the way of your relationship with your audience…
Why your business needs a blog
Blogging is a popular way for businesses to connect with their audience and promote their products or services. With the rise of digital marketing, businesses are finding that blogging is an effective way to build brand awareness, increase traffic to their website and generate leads.
Here are 7 reasons why you should make blogging an integral part of your digital content mix and how you can leverage this powerful marketing tool.
The Benefits of User-Generated Content
Is user-generated content (UGC) a major focus for your business, or is it a largely untapped content stream you’ve yet to explore?
We share why you need UGC as part of your content mix and offer up some ideas on how to get started!
Is email marketing still worth it?
Whether you’re thick into creating and sending out emails to your database or just getting into it, you’re probably wondering if email marketing is still worth it.
Is spending your time strategising, creating, designing and publishing an email worth all the effort, or are you wasting your time?
Let’s find out!